The two founders of Cake Meets Sherbet, a first-of-its-kind Ismaili matchmaking service targeted toward millennials, talk to us about why Ismailis have a hard time keeping things casual, trends they've gleaned from their service surrounding what Ismailis value in a partner, why Ismaili men struggle sliding into DMs, their decision to remain anonymous for months, and more. Plus, Anam shares her experience using her own matchmaking service, and hiding from her match that she was the founder.
