In this episode, Tim and Randy will discuss the power of gratitude in business as far as appreciating clients is concerned. It's much cheaper to keep clients than it is to find new ones, but a lot of times gym owners get their eye off the ball when they think that they don’t need to focus so much on their existing clients, and direct all their efforts into looking for new ones.
That’s a really big mistake because existing clients are the ones a business generates its revenues from to keep the business running and growing, and so appreciating them is paramount. It keeps them happy and builds a culture where going to the gym is not just about getting the results they’re aiming for, but about the experience they get while at that gym.
Even when automating the business operations of a gym, there’s a need to ensure that the face to face conversations with clients still continue in order to always identify the unique needs of each client. Tim and Randy will talk about all the great ways that Tim uses to show gratitude to his clients and build solid relationships with them which in turn continuously steps up his retention. This is the ultimate “Build a Great Customer Love Department” guide for gym owners, so don’t miss it.
Key Takeaways:
Additional Resources:
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If you are interested in a free audit for your gym, visit http://bit.ly/free_gym_audit
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