Customer experience is what differentiates your gym from the rest but you have to ensure that your clients are showing up. When they show up, you offer them the opportunity to get the results they want and this is what customer experience is all about. The main reason why your clients pay you to come to the gym is for you to hold them accountable. They want to get the results but you have to hold them accountable.
Now, if they are now showing up, you can’t deliver the results and you can’t hold them accountable. Following them up with calls, emails and messages can easily be pushed aside in favor of other tasks in the gym. We have developed an automated system we use here at Pulse Fitness to follow up with the clients when they don’t show up.
Before we automated this system, we used to have the coaches and front desk staff make the calls and send the messages. This was not working until we created the automation around outreach. This is just one of the many automated systems we have built in the CLA.
Listen in to learn more about this system and how it helps us hold our clients accountable in a super personal way.
Key Takeaways
Additional Resources:
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