We often use reviews and testimonials interchangeably in our marketing but did you know they are quite different, and each has its role?
In this episode, Tim and Randy break down the differences between a review and a testimonial and where to use them.
Both are powerful marketing tools that will help you win more customers but using them in the right place will bring even greater results.
Tune in to learn more.
Key Takeaways
- Iron Circle event coming up (00:46)
- What is a review (03:08)
- What is a testimonial (03:57
- When and where to use them (04:35)
- The awareness triangle (06:44)
Additional Resources
Learn more about our coaching program for gym owners here: http://pfmarketingsolutions.com/call
Business Talk with Fitness Professionals Facebook group
Learn more about The Iron Circle
