Transitioning to a semi-private training model can be a game-changer for gym owners.
By offering individualized programming in a shared cost environment, gyms can provide high-quality training, maximize revenue, and create a sense of community for their clients.
Semi-private training combines the best of both worlds – the personalized attention of one-on-one training and the camaraderie and energy of group training.
Clients receive individualized programming while sharing the time and cost of a trainer with a small group of fellow participants. This model offers many advantages.
Transitioning to a semi-private training model can seem daunting, but it can be done successfully with a strategic approach.
With careful planning, strategic marketing, and the right tools, you can successfully make the transition and differentiate your gym in the competitive fitness market.
Don't let the fear of the unknown hold you back—take action and unlock the tremendous benefits of semi-private training for your business and clients.
In this episode, Randy and Zach will discuss the benefits of semi-private training, how to make a successful transition, and strategies to differentiate yourself from the competition.
Key Takeaways
- Why Semi-private is the way (01:01)
- How to tap your toe into semi-private (07:30)
- Do not say your clients won't transition (10:38)
- How to stand out from the competition (18:19)
- Programming for semi-private (21:52)
- Built to deliver (22:47)
- The glass ceiling of your business (29:49)
Additional Resources
- Learn more about The Iron Circle
- Business Talk with Fitness Professionals Facebook group
- Jump on a call with Randy
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