Today I am joined by the delightful India Rawlin - Brand Manager at TrueStart Coffee.
India's career path is fascinating - travelling the world to places like India, Mozambique, Argentina and New Zealand whilst working in a number of different businesses along the way.
The stories and lessons she's picked up along the way have so much value, and add to the impact she's now providing at TrueStart.
We dig into their first major OOH campaign that created a PR reach of well over 5 million - as well as a major uplift in rate of sale, and followers too.
This was such a fun conversation - fuelled by delicious coffee of course.
As always, thanks for tuning in and let me know what you thought of this episode here or in the comments below!
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