๐ This episode presents a guide to startup metrics, offers insights from ๐ผ venture capital professionals and ๐ startup founders on essential performance indicators for early-stage companies.
It emphasizes the shift from ๐ prioritizing growth at all costs to demonstrating a path towards ๐ฐ profitability and achieving โ product-market fit.
The guide breaks down metrics by ๐งฉ startup stage and ๐ญ industry, providing:
within a framework like the ๐ช AARRR funnel (๐ Acquisition, ๐งช Activation, ๐ Retention, ๐ต Revenue, ๐ข Referral).
Key metrics discussed include:
โจ North Star Metric,
๐ Conversion Rate,
๐ธ CAC (Customer Acquisition Cost),
๐ LTV (Lifetime Value),
๐ Churn Rate,
๐ MRR (Monthly Recurring Revenue)
with a focus on the importance of ๐ tracking and analyzing data from the outset to make informed ๐ก business decisions and tell a compelling ๐ฏ story to investors.