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Description

Host Alex Theuma is joined by Sendspark Co-founder and CEO (and SaaStock USA speaker) Bethany Stachenfeld.

In this 30 minute episode, Beth shares:

- Her journey from Marketer to SaaS founder and CEO.
- The Sendspark founding story and journey so far.
- How Sendspark approaches differentiation.
- Advice for founders differentiating their product at scale.
- How to stay relevant in a fast-moving product space.
And more!

Guest links:
https://www.linkedin.com/in/bethany-stachenfeld/
https://www.sendspark.com/
 

 

 

Check out the other ways SaaStock is helping SaaS founders move their
business forward: 

🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/

🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/

🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)

🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)