In this podcast episode, host Michelle Frechette interviews Adam Preiser and Andre Gagnon, co-founders of SureCart, a managed e-commerce platform for WordPress. They discuss SureCart’s user-friendly features, flexible pricing, robust subscription management, and seamless integrations. The conversation highlights how SureCart simplifies online selling for merchants and agencies, offers transparent pricing, and supports both digital and physical products. Listeners ask questions about selling digital goods, reporting, and payment options. The episode concludes with community engagement details and upcoming events, showcasing SureCart’s commitment to merchant success and innovation.
Top Takeaways:
- Accessibility and Customizability Are Core Priorities: SureCart places a strong emphasis on accessibility, including keyboard navigation, screen readers, and focus management. Every new feature undergoes extensive accessibility testing. At the same time, the platform is highly customizable, allowing users to modify templates for products, carts, checkouts, and even customer areas. This is particularly valuable for agencies building stores for clients with specific design requirements.
- Flexibility and Seamless Integration Simplify E-Commerce: SureCart supports multiple pricing options—including one-time payments, subscriptions, and installment plans—and integrates seamlessly with page builders like Elementor and Bricks. It eliminates the need for multiple third-party plugins, offering built-in shipping, taxes, upsells, affiliates, and abandoned cart recovery. Merchants can manage both digital products (like photography) and services, including instant checkout pages for streamlined selling.
- Advanced Reporting and Subscription Management: The platform provides detailed reporting dashboards with KPIs and subscription analytics, making it easy to track sales, refunds, churn, and growth. Subscription management is automated, including failed payment recovery and options to retain customers through discounts or pauses. Integrations with tools like Zapier allow merchants to trigger automated actions and workflows, enhancing customer retention and operational efficiency.
- Transparent Pricing, Scalable Plans, and Upcoming Features: SureCart offers a simple pricing model: free plan with a 1.9% transaction fee, or paid annual plans ($179/year for a single store) with all features included and no transaction fees. Plans scale from one store to unlimited stores, ideal for agencies. Upcoming features include starter templates, product reviews, automated fees and discounts, custom report builders, and integration with Razor Pay for international payments. The team maintains a customer-focused, approachable philosophy, prioritizing feedback and ongoing improvements.
Mentioned In The Show:
Build and manage professional sites with secure managed hosting on WordPress.com. Beautiful themes, built-in SEO, and payment tools, and access to over 50,000 plugins. Everything you need for your business, plus 24/7 support from WordPress experts.
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