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Description

Sometimes letting go of what you think is valuable to the market is the best decision you can make. It can free you up to look at the world the way a customer looks at it. Doug and Glenn double down on gettin' real clear about the problem you are trying to solve, and then attacking it with some sort of simple process. As you’ll hear in this episode, getting the perspective right and combining data with human judgement has made the difference between a No Go and a Hey, Let's Go for folks who’ve made a dent in our culture in the past. So, what are you waiting for? Why not hit that GIANT play button right NOW.

Conversations on Startups is brought to you by Douglas Ross, author of the book, Spark Click Go: How to Bring Your Creative Business Idea to Life, and Glenn Suart, of Today’s Great Idea, a radio series featuring over 300 origin stories of businesses, brands and inventions that have changed the culture.

Got a topic you’d like us to tackle in a future conversation or a comment on a prior episode? If so, reach out to one of us. Glenn's email is: go@todaysgreatidea.com, and Doug's is: douglas@sparkclickgo.com

We hope you’re having fun listening but mostly that you take action on your business idea. 

For more inspiration visit our websites: todaysgreatidea.com and sparkclickgo.com

If you are enjoying the podcast and want to help spread the word, feel free to leave us a review on Apple Podcasts, invite your friends, and remember to subscribe – it’s the best way to support the show.

Doug’s book can be picked up on Amazon via: tinyurl.com/mw97b8ws

Transcripts and additional info such as the names of our voice over artists can be found via:

conversationsonstartups.com

Thanks to our editor Wojtek Buczarski for being a pro, and to all of our contributors, but mostly to you, our listener. 

Another episode of Conversations on Startups will drop soon or is available to binge now. 

Thanks for joining us.

See ya next time!