In this Pocket Sized PepTalk, you'll learn:
- Various techniques of interviewing along with multiple approaches to questioning.
- Techniques David found most effective for building trust quickly.
- What role listening plays in uncovering a deeper story, and how that parallels with what a good salesperson should be doing.
- As a journalist, how you read the emotional landscape of a conversation and decide how far you could push a question through an interpreter.
- What role does curiosity plays in getting a good story and how might salespeople use authentic curiosity as a tool.
- David's crossover from a business author to a fiction author with your new book, The Interpreter, and what made him want to write a fiction novel.
- How this idea of 'interpreting' apply to what salespeople and entrepreneurs do when they’re translating customer needs into solutions.
To learn more about this guest:
dshipler@comcast.net
