In this Pocket Sized Pep Talk, you'll learn:
- Right out of the gate we get into the neuroscience behind this because I’m a guy who has been basically trained to create trust, and earn the right to probe for problems. You'll hear their responses!
- How focusing on problems potentially limit a salesperson’s success and the customer’s experience.
- Some common misconceptions about what drives a customer to make a buying decision.
- Evidence that supports the idea that sales professionals achieve better results when they apply this approach.
- How these authors discovered this approach, and what inspired them to develop it further.
- Changes sales teams experience when they adopt this method as their core sales philosophy.
To learn more about these guests:
Henrik Wenøe -https://www.linkedin.com/in/henrikwenoe/
Dr. Joseph Riggio -https://www.linkedin.com/in/josephriggio/
