First of all, I don’t claim to be a social media expert, influencer or strategist. Our business creates social media content but it’s not a core part of our service. We don’t rely on getting leads for our clients or our own business through social media.
Social media has had an impact on my business though so I want to explain how, why and what I do, then how this can be used for advisers.
You'll hear:
Why do I use social media?
Why I don’t try and help everyone with everything
Why I don't post much as the company
Choosing the social media platform
Why I cleared out connections & followers
Why I follow, I like, I comment way more than I post
Why there's no comment left behind
Types of content I post
Social Media Ads
Why I try new things
What I would do on Social Media if I was an adviser
