Jenn speaks to Hong Kong based Krizia Li, founder and CEO of Vermillion Lifestyle, a B2B e-commerce platform in Asian luxury design and arts. Krizia shares her views on how one should enjoy the journey you are on in life and that the outcome is the path. With an BA from Oxford and an MBA from Harvard Business School with a resume experience at Fortune 500 companies, Krizia shares her story about how her experience interning at Grameen Bank in Bangladesh and Haiti in 2008 made her realize the power of social change. As well as her 2012 visit to The Met Costume Institute “Through the Looking Glass” exhibit made her realize how Chinese culture was misinterpreted. These specific experiences really inspired and shaped the foundation of Vermillion Lifestyle when she created it in 2020! (Recorded on December 28, 2022)
About Krizia:
Krizia Li is the Founder, CEO and GM of China for Vermillion Lifestyle. Responsible for injecting and catalyzing synergistic and harmonious ingredients into Vermillion's ongoing narrative, Krizia envisions growth opportunities by fusing bold ideas with extensive industry experience. She has a background in audit at KPMG, investment banking at Merrill Lynch, and strategy consulting at McKinsey & Company, and has worked in Hong Kong, Shanghai, Beijing, Singapore, Bangkok, Jakarta and Ho Chi Minh, across Hospitality, Consumer & Retail and Technology, Media & Telecommunications industries. Most recently, she led Marketing and Omni-Channel teams at DFS Group, Marriott International, and McDonald's Greater China. Krizia holds an MA (Hons) in Philosophy, Politics + Economics from the Oxford University and an MBA from Harvard Business School. She is based in Hong Kong.
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