Serial entrepreneur Drew Sanocki shares his career learnings after starting, buying, running, or selling numerous ecommerce businesses.
Notable quotes:
- "You make most of your money on the exit."
- "Buying a business reduces the risk... its the ultimate shortcut"
- "Valuations change over time. Growing ecommerce businesses can sell for 5-8x EBITDA"
We discuss:
- Selling furniture as one of the earliest dropshippers in 1999
- The specifics on buying oVertone Haircare with Ezra Firestone
- What makes a business attractive as a purchase
- The importance of retention marketing
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