Dominate one state at a time strategy
Many cannabis companies are attempting to build a national brand by following a multi-state expansion strategy. While this approach attracts a lot of attention it may not always be the best long-term strategy. Fabian Monaco the CEO of Gage Cannabis Company (publicly trading under symbol GAGE) joins Dan Humiston to explain their company's 'one-state-at-a-time' strategy. He explains how by focusing all their expansion energy into Michigan and partnering with the best brands like Cookies and Wiz Khalifa they are creating a dominate position within the state.
https://podconx.com/guests/fabian-monaco
MJBulls - https://podconx.com/podcasts/raising-cannabis-capital
Dan Humiston - https://www.linkedin.com/in/humiston/
Sound Design - Jamie Humiston - https://www.linkedin.com/in/jamie-humiston-91718b1b3/
Recorded on Squadcast - https://squadcast.fm/
