It’s that item on your to-do list that you keep putting off: self-promotion. You can always find a reason to put it off but avoiding self-promotion might hold you back in your career. On this episode of the Oh For Food’s Sake podcast, we explore effective self-promotion. Join us as we discuss what it means, why we’re scared of it and what good, genuine self-promotion can look like for you.
We begin by tackling the issue of why incompetent people—especially men—are often more comfortable with promoting themselves and their achievements. Then we talk about why you might feel wary of self-promotion. You’ll learn how to overcome your self-promotion hang-ups and what the first step towards good self-promotion is. We’ll also help you to draw boundaries around your self-promotion and to build an accountability system so that you can get it done.
If you’re struggling to get the recognition that you deserve in your workplace, make sure to listen to and save this episode of the Oh For Food’s Sake podcast! Join us over on our Facebook page to share your feelings around self-promotion and to celebrate your self-promotion success stories. We’d love to hear from you! And if you want more food industry career advice then subscribe to the podcast to hear new episodes every week.
Timestamps
[1:25] Welcome to the episode! Today we’re telling you how to get comfortable with selling yourself
[2:51] How come men are generally better at selling themselves than women?
[4:23] So, why do we struggle to self-promote?
[7:33] The fear of being perceived as arrogant
[9:45] What happens when incompetent people self-promote
[12:01] Lack of self-awareness, imposter syndrome, perfectionism: Other factors that get in the way of self-promotion
[14:22] The first step towards self-promotion
[16:38] Being authentic vs being genuine
[18:45] Self-promotion is telling your own story
[21:50] “That’s where it’s important to take yourself out of yourself”
[25:02] Self-promotion doesn’t have to feel icky, we promise!
[25:55] A final tip: Make other people hold you accountable
Links and Resources
Why Do So Many Incompetent Men Become Leaders? By Tomas Chamorro-Premuzic
Our previous episode on perfectionism
Our previous episode on building your personal brand
Our previous episode on storytelling in NPD
Find out more about this episode’s sponsor, Ulrick & Short, here:
Email: enquiries@ulrickandshort.com
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If you would like further support with myself, Amy for food industry coaching and facilitation find me here on instagram or LinkedIn
For food industry Consulting from Lucy you can find her here on instagram or LinkedIn
See you next time!