Description

Season 2 Episode 35 

Center for Sales Success Creating Student Success

• Host
  • Kasie Whitener, Clinical Assistant Professor
• Guest:
  • Chris Pardi, Assistant Director, Center for Sales Success

Lecturer

Christopher Pardi is a marketing alumnus of the Darla Moore School of Business. After 28 years of experience in marketing and sales, he returned to the Moore School as a lecturer and Assistant Director for the Center for Sales Success. During his career with Fisher-Price and Mattel, Pardi led both global brand marketing and national sales teams. He spent 22 years in marketing, driving growth for iconic brands such as Power Wheels and Imaginext, where he developed global strategies, managed multimillion-dollar budgets, and delivered record-breaking results. He later transitioned into sales, managing major national accounts and ultimately leading the Fisher-Price sales team responsible for Walmart. Pardi also holds an MBA from The Ohio State University Fisher College of Business.

This is Chris Pardi’s first appearance on the Moore Impact Podcast. 

Topics include:

• Chris Pardi’s goal to come back to Darla Moore to teach
• Sales Concentration’s 4 classes
• More active learning activities in the classroom
• Using headlines/ current events in the classroom
• Teaching students how to sell themselves
• Highlighting hidden talents and accomplishments
• Positioning solutions to fit objections
• Student participation in sales competitions
• Symbiotic relationship between sales classes and corporate partners

To learn more about the Center for Sales Success, click here.

To learn more about Darla Moore School of Business, click here.

Photo Courtesy: Center for Sales Success.

Moore Impact is a product of the Darla Moore School of Business at the University of South Carolina. For episodes, notes, and links visit sc.edu/moore