What are the right elements for an introduction call
What should you talk about, and what shouldn't you talk about
What do sellers want to hear from buyers?
- Culture – the more specific you can be the better
- Strategic fit
- Capability of doing a deal
- Strategy after a transaction
- Highlighting why the seller was targeted
What has to be shared as a seller
- What you do; service offerings
- How you sell and keep customers – highlighting recurring and repeat revenue streams
- Target market/customers
- Key partnerships
- Org structure and major team members
- Defining culture
- High level finanicials including revenue, gross margin, and profit
- Constraints in running the business
- Your intention as a seller
Listen until the end for a surprise appearance & history of Taylor Swift*
Listen to Shoot the Moon on Apple Podcasts or Spotify.
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