Alex Porter is CEO of Location3, an 80-person Denver-based agency that helps franchises with their online marketing. Alex tells us how he went from snowboarding bum to CEO, how he overcame digital advertising skepticism in the franchise space, why he wants to make sure his clients’ kids can go to summer camp, why he applies his company's core values to clients, what a TSS budget is and why it's so important, and why he takes tart cherry supplements
Traction: Get A Grip On Your Business, a book by Gino Wickman
Simple Habits for Complex Times, a book by Jennifer Garvey Berger and Keith Johnston
Organizational Physics, a book by Lex Sisney
What Got You Here Won't Get You There, a book by Marshall Goldsmith
