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Description

In this episode, Mike and AJ are back in the debate ring to hammer out which is better for authors: Amazon ads or a TikTok presence. (Spoiler alert, it’s a secret third thing, but you’ll have to listen to learn what that is!) Demystify discoverability, findability, and algorithms in this juicy, fact-filled episode.

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Books/Resources Mentioned:

TCL Publishing Book Sales Calculator

Bookshop.org TikTok

Systemology, by David Jenyns

Shadow Work Journal, by Keila Shaheen

Connect with AJ & Mike:

AJ Harper, website 

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Mike Michalowicz, website

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Mike’s Socials: 

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