Paul Krug, founder of Glaze Teriyaki, joins Shawn Walchef on Digital Hospitality to share how a Seattle staple became a New York fast-casual mainstay. Krug reflects on scaling thoughtfully, learning hard lessons about expansion, and building systems that support people instead of adding pressure. He explains how partnering with KitchenSync gave Glaze financial clarity, empowered managers, and helped the brand grow calmly and sustainably without losing its soul.
Interview Takeaways:
- Growth Follows Clarity – Scaling too fast can stretch even strong operators. Glaze learned that density and focus matter more than planting flags. Building a solid home base first creates steadier growth and better long-term decisions.
- KitchenSync Creates Confidence – Reliable financial systems remove guesswork. By partnering with KitchenSync, Glaze gained consistent visibility across locations, giving operators and managers the confidence to make decisions without stress or surprises.
- Simple Systems Protect Hospitality – Technology works best when it stays out of the way. By keeping tools focused and reliable, Glaze removes friction so teams can concentrate on consistency, service, and the guest experience.
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