Description

It can be tempting to offer steep discounts or to host large events to show appreciation to your customers but I think we need to be cautious. In this episode, I am discussing practical and cost-effective ways for small business owners to show appreciation for their customers in personal ways that cost very little. Personalized and genuine gestures are so valued. This is where I think small businesses have an edge over large corporations. Showing sincere appreciation while balancing financial responsibility, can help you build meaningful connections without overspending.

Key Moments:

• 04:30 Listen to your customers to learn what matters to them. Notice small details.
• 06:20 Implement the Platinum Rule when it comes to customer appreciation.
• 08:45 Be creative and financially smart when planning how to demonstrate gratitude to your customers. When your journey becomes bigger than you, how many other lives will you impact and enrich?
• 15:00    Could you build VIP access or offer package deals instead of discounts?
  21:45    How can you ensure that your customer appreciation efforts are good for your customers and your business?

Contact Kari Lotzien | Be the Anchor: 

• Website: BeTheAnchor.ca
• Facebook: BeTheAnchorLtd
• Instagram: BeTheAnchor.ca
• Linkedin: Be-The-Anchor-Ltd

Key Links from this Episode:

• Learn more about  Private Coaching with Kari
• Book a call to discuss the best options for your situation directly.

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