Lizzy and Lissa break down the hidden costs – financial and otherwise – of branding yourself. Personal branding might sound like a career hack, but it comes with its own baggage. We talk about what it really costs to show up online, curate a professional persona, and “market yourself” as a product. Is branding yourself is worth the payoff? Let’s talk about it.
Main Topics
00:00 Introduction
01:20 Running The Numbers Segment
02:33 What is Personal Branding?
04:00 Personal Branding in Career Transitions
07:01 The Costs and Benefits of Personal Branding
09:30 Navigating Personal and Business Branding
22:23 The Rebellious Brand of Rihanna
23:25 Personal Branding Challenges
25:47 Navigating Personal and Professional Identity
27:37 Costs of Being Known for Something
29:46 Balancing Personal Views and Public Persona
35:05 20 Cents Segment
References for Statistics
https://www.entrepreneur.com/leadership/why-personal-branding-is-crucial-for-ceos-in-todays-world/468320
https://www.professionalrecruiterinc.com/the-value-of-a-strong-personal-brand-for-career-success/
https://www.linkedin.com/pulse/achieving-all-star-status-linkedin-sophie-milliken-fcipd-frsa/
https://capitaloneshopping.com/research/branding-statistics/
https://www.prnewswire.com/news-releases/more-than-half-of-employers-have-found-content-on-social-media-that-caused-them-not-to-hire-a-candidate-according-to-recent-careerbuilder-survey-300694437.html
Co-Hosts
Lizzy is a strategist, alternative investments expert, and a founding partner of Pursuit Funds. Follow Lizzy: Instagram | TikTok
Lissa is a personal finance expert and content creator. Follow Lissa: YouTube | Instagram |TikTok | LinkedIn
Credits
► Produced by Lizzy Marie and Lissa Lumutenga
► Artwork by Lizzy Marie
► Music by Lissa Lumutenga, Net Net Podcast “Theme Song”
Talk to us
Hit us up, let us know what you think: IS IT WORTH IT? 💸
Disclaimer
This podcast is for educational, informational, and entertainment purposes only, and should not be constituted as financial advice or any other kind of professional advice. Views and opinions are our own, and Net Net Podcast does not serve as a substitute for personalized financial guidance tailored to your specific situation.
Remember to always do YOUR own research, consult a professional as needed, and feel empowered to make your own decisions!
