Topics Covered
- Janice Porter - Business Coach helping clients leverage the power of LinkedIn
- Janice's career journey from Elementary School Teacher to Corporate Trainer to Business Coach
- "It's all about people, it's all about networking, and it's all about caring about the people you're networking with".
- Understanding LinkedIn as a platform: goals, audience, purpose
- Stats about who is on LinkedIn
- Find more decision makers on LinkedIn
- What makes a LinkedIn profile stand out?
- Big mistakes people are making on LinkedIn
- Creating a benefits statement
- Using "Aspiring" in your headline
- Using your voice: Vulnerability vs professionalism
- Outreach and inbound communication strategies
- Messaging cadence: request connection, thank you message, start a conversation, provide value
- Using content to build visibility and credibility
- Connections are made one conversation at a time
- Should you add your unique interests in your profile?
- Is LinkedIn Premium worth it?
- LinkedIn FAQs
- "Don't be attached to the outcome and believe enough in yourself that your confidence shows through."
