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Description

In this episode JP and Lori discuss:

Plan for the year

Break it down by month

Plan to be spontaneous

Who is your ideal client? 

Target Market

Your target Market can change

Identify where your clients are or social media

LinkedIn is more corporate, Instagram is more youthful, Facebook is more family.

"Free" is not free. It costs your your time, and energy

You don' have to be on all the platforms

Have a plan to capture your audience and drive them to your website

Add people to your email list

Continue to provide value in your email blasts

Rince and Repeat, do not beat the same facts till people dont care, change it up, then revisit

Blogging is extremly relevent now

Show your active online!

Talk in your customers language

Be ADA complacent

Google changes their algorithm to allow small businesses to rank higher in the search's

Keep it FRESH

The About Page is the second most viewed page on websites - people want to know who they are supporting

Most successfull businesses will admit when they need help

Connection is KEY

Podcasts are exploding in the market- they are the new form of Blogging

Get out of the "emplyer Employee" state of mind

Technology is not scary, it is super helpful! 

Connect with Lori:

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FREE GIFT - 3 Simple Shifts to Build Momentum in Your Business

Connect with your host, JP:

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Email: jpmcavoy@conductlaw.com
Phone: 1-833-890-8878

THANK YOU TO OUR SPONSOR:
Kwadwo Kyeremanteng 
Solving Healthcare
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