00:51 Customer Training for Coffee Roasters
03:44 The Role of Trainers in Coffee Businesses
07:45 Monetizing Training Programs
11:37 Engaging Different Learning Styles
14:39 Training Centers vs. On-Site Training
18:36 Monetizing Training and Communicating Value
22:29 The Importance of Standards in Training
26:00 Alternative Brewing Methods in Restaurants
29:31 Consultative Selling in Coffee Training
32:41 Communication Styles in Training
37:02 Standardization vs. Individual Expression
43:49 The Value of Industry Standards
52:43 Conclusion: The Importance of Training in Coffee
