Show Notes:
- 00:10: The core SEO changes at Google I/O
- 2:14: Health and finance topics will not be affected (so far)
- 3:08: Watermarking for generative content creators
- 4:51: New layouts in Google SERP
- 6:12: New impact on affiliate website
- 7:43: Query complexity and how it influences content choice
- 8:30: Google’s incentives for content and websites continues
- 10:30: RLHF, “Reinforcement Learning from Human Feedback
- 13:42: Visual design importance
- 18:06: How to increase efficiency in SEO with AI
- 21:02: Visual design importance, continued
- 21:47: Why complex queries are the best defense
- 22:22: How to stay on top of optimization as AI evolves
- 24:57: Final tips, tactics, and tricks
Show Links:
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