In the latest episode of Content and Conversation, Sam Parr, founder of The Hustle and host of My First Million, joins Ross to discuss the art and science of great copywriting, building viral content, and scaling content-driven businesses.
Sam shares actionable insights into hiring creative talent, writing headlines that convert, and why simplicity is the ultimate sophistication in copywriting.
00:00 Sam Parr’s journey in copywriting and content creation
01:03 Combining Silicon Valley innovation with internet marketing
02:45 The Hustle’s Newsletter Success
06:12 Hiring Creative Talent
10:50 The Power of Copy Work
16:00 Writing Headlines That Sell
29:05 Simplicity in Writing
35:00 AI for Copywriters
44:10 Sam’s Favorite Copywriting Resources
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