Today’s guest coaches business owners from all walks of life on achieving sales, marketing, and negotiation mastery. In this episode, he shares how he “accidentally” stumbled into the world of entrepreneurship to become one of the most sought-after trainers today.
John Martinez is the owner of Midwest Revenue Group, The REI Sales Academy, 7-Figure Coach, and ioSelling. As a mentor to scores of entrepreneurs and investors, he emphasizes the importance of mastering the often-misunderstood skill that is sales. He stands by the idea that you don’t have to be a salesperson to do sales well. In fact, sales is simply communication—not manipulation or coercion—towards a win-win scenario.
Listen in and learn how you can master your communication skills to take your business to the next level.
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