In this episode of The Orlando Podcast, Host Tyler Gibson has a chat with Branding Photographer Jocelyn Espejo.
The talented entrepreneur talks about her experience and learnings in her 11 years of pursuing the craft. She first tackled family photography, capturing weddings and events. However, her real passion lies in Branding Photography. Her business today aims to help people find their confidence on camera.
Jo also opens up about how her spouse and children heavily affected her career. She talks about how becoming a full time business owner and photographer has allowed her to have more time with her family.
Host Tyler Gibson and Jocelyn Espejo talk about the “Fake it til you make it” mindset. They chat about the importance of having a positive mindset in achieving success.
Mentioned in the episode is Girl, Wash your Face by Rachel Hollis. (https://www.goodreads.com/en/book/show/35542451-girl-wash-your-face)
Here’s how to reach Jocelyn Espejo:
Website: https://jocelynespejo.com/
Instagram: @BrandingbyJo
Facebook: https://www.facebook.com/brandingbyjo
00:58 Helping entrepreneur show up in their businessWhy is it that you do what you do
01:21 Jocelyn Espejoo’s Set Process
02:56 How Jo evolved her business
04:35 How Jo’s side hustle became her business
06:10 The moment Jo committed to her business full time
07:18 The transition from a Side hustle to a Full time Business
08:57 Being in the Service Business
10:27 The fear of starting out a business
10:27 The fear of failure
11:01 Am I even good enough?
12:38 Listening to the inner voices encouraging you and finding a tribe
15:09 The pieces that made a difference
17:18 The power of believing yourself
17:53 Reading to help yourself
18:34 Fake it till you make it
19:35 Jo’s favorite clients
21:17 When the side hustle transitioned to full time
26:17 The adjustment period
27:41 The most common misconception of having a business
30:06 Find more about Jo
31:34 Words of wisdom from Jo
