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Description

We kick off season 9 with with Lee LeFever, co-founder of Common Craft, the pioneers of the explainer video and author of 2 great books. Lee and I talk about the process they follow at Common Craft, sharing their philosophy as well as tips and tricks.

We also discuss Lee’s two books: The Art of Explanation and his latest book, Big Enough, with discussion about constraints fueling creativity and building a business to suit your life rather than the other way around.

You’re going to love this episode!

SPONSORED BY

This episode of the Sketchnote Army Podcast is brought to you by The Sketchnote Lettering Live Workshop Replay.

This is the year to upgrade your lettering with my 2 hour video replay, where I teach you my signature lettering style showing you how I create letters, tips and tricks, and my lettering philosophy.

Watch as I demonstrate 2-line, 3-line, condensed, extended lettering, script and faux script and handwriting techniques.

This session includes a Q&A portion where I answer student questions and downloadable PDF reference and practice sheets so you can follow along.

Buy this video replay for only $15 at Vimeo.

RUNNING ORDER

LINKS

TOOLS

3 TIPS

  1. Think about learning as a semantic tree: focus on the trunk first
  2. Writing an explanation is a great way to start: Feynman Technique
  3. Explanation is like subjective comedy: know your audience

CREDITS

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