In this episode of Never Too Early's Founder Therapy Series, Lauren Ipsen from Decibel sits down with Matt Peters, the former Chief Product Officer at Expel and now a tech entrepreneur. They discuss his journey to becoming a founder, including his early career experiences, the challenges of building his company Fixify, and the learnings from product development to managing investors. Matt shares invaluable insights on the importance of understanding customer needs, building a strong team, and maintaining emotional resilience in the startup world.
00:00 Introduction to Never Too Early
00:20 Meet Matt Peters: From CPO to Founder
01:03 The Founder Itch: Matt's Journey
01:48 Building a Product and a Company
02:26 Early Career and Key Learnings
03:36 The Aha Moments
05:07 The Decision to Found Fixify
10:30 Challenges and Pivots in Product Development
18:22 Go-to-Market Strategies and Customer Insights
20:24 Managing Stakeholders and Investor Relations
24:49 Building a Strong Founding Team
26:05 Effective Hiring Strategies
28:16 Onboarding and Early Success
31:33 Tracking Success and Setting Goals
38:13 Reflecting on Leadership and Emotional Resilience
42:07 Conclusion and Final Thoughts
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