On today's episode we talk with Capt. Lionel James of Lion's Tale Adventures out of Destin, FL. He tells us about his recent visit to iCast, where basically every media personality & company that work within the fishing/outdoor industry get together and launch new products and network. Lionel tells us about his experience there, we also talk a little about the new show he is putting together and the "business" side of the outdoor industry. Lionel gives us a full fishing report as well. It sounds like the beaches are still a good place to find fish along with the usual near shore wrecks & the early morning shallow water stuff. There's still plenty of fish to catch, you just have to be willing to sweat to do it.