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Description

Some key business lessons learned from this interview include:

- Pay employees a livable wage to attract and retain talent long-term.

- Focus on quality, customer service, and atmosphere as the three main levers to control the customer experience.

- Effective communication between ownership/management and store-level teams is critical as a business grows.

- Competitions can help drive industry standards and skills development for employees.

- Sourcing green coffee beans requires developing relationships with specialized importers over time.

- Providing alternative "currencies" like recognition helps motivate employees beyond just financial compensation.

- A business owner should develop their skills alongside industry evolution for continued success.

- Mistakes will happen early on but can provide valuable learning opportunities if addressed properly.

 

Howard Lerner

Kaldi's Coffee Roasting Co.

 

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