Jordan Lams, CEO of the popular brand Moxie, became aware of cannabis as an alternative medicine when his younger sister fought for her life battling Leukemia as a child and ultimately succumbed to the disease.
Later, Jordan began to work in the medical side of the industry in California during the early days when he became an advocate for the plant and its medicinal powers.
Today Moxie is winning licensing deals, has had a couple of successful exits, and has a partnership with a big MSO. Jordan talks about how Moxie is overcoming slim margins and onerous regulations as they navigate the marketplace and their expansion plans.
https://www.linkedin.com/in/jordan-lams-3b3987122/
https://www.enjoymoxie.com
Innovating Cannabis is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at pam@InnovatingCannabisPodcast.com.
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