“As women, consent is absolutely non-negotiable and it's my belief that this can go for sales too...Consent-led selling is all about remembering to slow down to pause every now and again and refresh consent with the person.”
—Katy Prince
Selling is a two-way street. You know what it feels like to be pushed into purchasing, and you don’t want that icky feeling polluting your offer or brand.
If you’re uncomfortable selling your offer, you need to work on your relationship with your sales strategy.
Katy Prince’s answer is simple: Ask permission.
An ethical copywriting expert, she founded the Squirm-Free School of Business to help service-based entrepreneurs ethically scale their sales, impact and vision — without compromising authenticity.
Her simple consent-led sales strategy builds genuine connection with clients before you pitch, showing them that you put them and their comfort first.
When your offer has value and your pitch is ethically sound, you can embrace and enjoy the process.
Allowing you to concentrate all of your energy on scaling your business, aligning your marketing strategy with your goals and what you offer — rather than worrying about how you’re offering it.
And when things don’t work out, Katy shares how to psychologically detach your personal effort from the professional outcome before hyping yourself back into the game!
In this episode of The Juicy CEO Podcast, you’ll discover:
If you found this episode super juicy, subscribe to the podcast so you don’t miss another drop! And I would love it if you would consider leaving me a rating and review!
Highlights:
04:13 Katy’s story: Squirm-free sales
11:41 Taking time to learn what you love
15:05 Consent-led selling
21:45 Pricing: Accountability & investment
28:45 Big sales energy
32:51 Hype file
34:38 Messaging: Remove roadblocks & turn up the heat!
38:25 Squirm-Free Sales Academy
41:23 Investing in your network connections
47:28 Follow & connect with Katy!
Links To Visit:
https://twitter.com/itskatyprince
https://www.instagram.com/itskatyprince
https://www.linkedin.com/in/itskatyprince
https://www.squirmfreeschoolofbusiness.com/sfsm
https://www.instagram.com/squirmfreeschoolofbusiness
https://www.squirmfreeschoolofbusiness.com/studynotes
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Instagram: @moniquebryan_co