At some agency, somewhere, right now, someone is crunching numbers. “I’ll need John, Amy, Jason…20 hours here, 10 hours there, buffer 20 percent…” Looking back at similar projects, they may add a few hours here, pare back scope there, carry the one…And then, voila, a tidy little estimate that’s sure to strike gold.
Until it doesn’t.
Project estimating and budgeting is both an art and a science. One Andrei Bernovski knows all too well. Working in project management and operations at agencies such as Tribal DDB, Razorfish, Sapient and boutique firms, he’s seen his fair share of what-if scenarios and projects gone good and bad.
Inspired to solve his own personal pain points, Andrei co-founded Price&Cost, a project financial estimation and financial management tool. Hear how he set out to right estimating wrongs and how it’s better to adapt the budgeting wheel than try to reinvent it.
