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MM&M Marketers@Home Podcast: Pharma brand management in the age of coronavirus

Paul Murasko, senior director and head of digital customer interaction for the North American market at pharma company Ipsen, offers brand managers his advice for rethinking media, budgeting and messaging during the crisis. This is the second in a series of MM&M podcasts called Marketers@Home, which looks at how healthcare marketers are adjusting to COVID-19.

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Music: “Deep Reflection” by DP and Triple Scoop Music.

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