Before we jump into the tips and tricks of creating an email sequence system, let’s establish the need for automation. If you want to dive into email marketing, you really need to have an automated way to do it, or else it will be impossible! There are a lot of services out there, but a tip when picking a service is to consider your emailing list size. You can do some research on which service provider works best for you. However, if you’re a beginner, I highly suggest Flodesk!
Let’s unlock secrets and open doors in your email sequence journey with these key points you should consider!
Subject Title
Your subject line is one of the most crucial points of your email sequence. Why? It’s the first thing your audience will see in the mass list of emails they receive.
Lead Magnet
The lead magnet is what actually gets your audience's email! So before anything, have this planned and set out. Your lead magnet needs to be something that is useful to your audience but simple and easy to digest. It could be a free template or even a checklist. The most important thing is that it establishes a “quick win” for your audience.
Testimonials
During your email sequence, it’s important to establish trust and credibility. The best way to do that is to include testimonials! This will show your audience that what you’re trying to show them does work and is worth it!
Get connected to your audience and convert them to customers! Listen to an episode of the Total Fit Boss Chick Podcast!
Also, don’t forget to try out my free quiz - Productivity Personality Quiz. It feels great to understand what works for you, and guess what? It feels great to be finally understood too!
Connect with Sharon!
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