Kathleen Carter has worked with bestselling authors for years and has launched publicity campaigns for many of our most treasured books. It takes a lot of know-how to work in the publishing industry and her book promotions have garnered the attention of many bestselling authors and literary agents.
Today we discuss how she landed this dream job, what goes into book publicity, and what really helps drive book sales for authors.
She also shares the social media scoop on how to land those advanced readers, how to write and tag your book reviews, and what helps book marketing the most. Bookstagrammers will love this thoughtful feedback and a glimpse at Kathleen’s reading routines.
We end our time with some of Kathleen’s favorite backlist and under-the-radar book gems that I can’t wait to check out.
Mentioned in this episode:
My Sister’s Keeper by Jodi Picoult
Gone Girl by Gillian Flynn
Dear Pope Francis by Pope Francis
Pope Francis Meets Children Letter Writers
Hidden Girl: The True Story of a Modern-Day Child Slave by Shyima Hall
People Magazine Shyima Hall: My Escape From Slavery
The Dollhouse by Fiona Davis
BookGang Podcast: Best Thriller Books You Might Have Missed with Mary Kubica
Hamnet by Maggie O’Farrell
Transcendent Kingdom by Yaa Gyasi
Olga Dies Dreaming by Xochitl Gonzalez
Inside Out by Demi Moore
Going There by Katie Couric
Pride and Prejudice by Jane Austen
Musical Chairs by Amy Poeppel
Elin Hildebrand Literati Book Club
Limelight by Amy Poeppel
MadWoman by Louisa Treger
Magic Season: A Son’s Story by Wade Rouse
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