HEARING, LISTENING, ACTIVE LISTENING… THEY’RE ALL THE SAME RIGHT?
NOPE, THEY’RE NOT. In today’s episode, Walker talks about the difference between the three and breaks down the types of listening, 1) Listening to Win, 2) Listening to Fix, and 3) Listening to Understand. Stay tuned to learn how each type of listening helps you win or lose a sale, and which one delivers the best value for your prospect… only here, in the latest episode of No BS Sales School.
NON-BS WORDS TO THE WISE
LISTEN AND UNDERSTAND, BEFORE PROCESSING
“If you're listening to understand, it means you wait is when somebody's saying something, you wait until the last word of their last sentences over, until you can process another question.”
A GREAT SELLER LISTENS TO UNDERSTAND
“As a salesperson with great selling skills, does not mean you can talk to anybody. A salesperson, a seller with great skills is somebody who can listen to anyone with the ability to understand where that person's coming from.”
Where to find Walker:
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
