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Description

Building a business based on something you love is easy. Building a business that works without your constant attention isn’t.

Too many business owners run away with a business idea without having the skill set they need for it to really take off and fail to understand what’s missing.

In this episode, I chat to Ben Fewtrell, CEO of multi-million dollar business MaxMyProfit. He’s been in the business coaching and training space since 2001, so he’s seen his fair share of business successes and failures.

His career is varied, starting as a panel beater, working in the transportation industry and owning several businesses over the years, including two hairdressers! He’s also a fellow podcaster as host of the Business Brain Food Podcast.

Now, he focuses on coaching and consulting business owners looking to ‘build the business they imagined’ with the Business Exceleration™ Coaching program. MaxMyProfit also offers Business Exceleration™ Franchises, since 2018.

Episode highlights:
Been working in the business coaching and training space since 2001
Working as a franchisee and developing his own business coaching company, MaxMyProfit
Thoughts behind the name of the business - people get into business to make money
Team of 11, of whom 7 are business accelerators - 3 employees and 4 franchisees
Offices in Melbourne, Sydney CBD and north of Melbourne
The Business Excelerator Program - for anybody who got into business wanting more than what they’ve currently got
MaxMyProfit’s tagline - ‘Helping business owners build the business they imagined’
Entrepreneur vs intrapreneur
The types of business owners Ben works with and how they come to him
Born in Sydney, parents from England were business owners, one older sister
From panel beater to business owner via the trucking industry
Making the decision to transition from being a manager to a business owner
Telemarketing in business - the most powerful strategy
Ben’s current client base and the most common challenges - cash flow, hiring the right people and time management skills
How Ben has built his toolkit as a business coach - experience gathered over the years
Ben’s thoughts on the future of business as technology continues to improve
Business Brain Food Podcast - started 9 years ago
What Ben enjoys doing in his spare time - an ‘adventure creator’ who enjoys landscape photography

Useful Links
Arete Website: http://areteexecutive.com.au/
Richard Triggs LinkedIn: https://www.linkedin.com/in/richardtriggs/
Tap Into the Hidden Executive Job Market: http://areteexecutive.com.au/free-book/
Ben Fewtrell on LinkedIn: https://www.linkedin.com/in/benfewtrell/
MaxMyProfit Website: https://maxmyprofit.com.au/
MaxMyProfit Facebook: https://www.facebook.com/maxmyprofit/reviews
MaxMyProfit Twitter: https://twitter.com/MaxmyprofitAU
MaxMyProfit YouTube: https://www.youtube.com/channel/UCznDihIdwZcmwwKC-r7Ez5A/featured