IT DOESN’T HAVE TO BE PERFECT
Pretty much the number one reason (apart from fear of what anyone else thinks) for not putting out your content, is the fear of perfection, which does kind of tie itself back into what others think of your content too.
Perfect content is the one elusive goal we all, always want to aim for, however, aiming for perfection every single time we put out a single piece of social media content, especially as a small business trying to build a group of raving fans through the value we give, is damn near impossible.
If we always waited until a piece of content we made was perfect, well, let’s be honest, we’d never put anything out for people to consume. It ties back into my main point I’ve made many times
IF YOU’RE NOT COMMUNICATING, NOBODY CAN HEAR WHAT YOU’VE GOT TO SAY
So how do you get over this level of perfection you’re always striving for. Well, frankly it’s not easy. For me, I just told myself
IT’S NONE OF MY BUSINESS WHAT OTHER PEOPLE THINK OF ME
For you, it might be something completely different. However, the one thing that’s for sure is you have to get over it, to produce the amount of content that can make an impact for your brand and business on a daily basis.
So, next time you’re creating content, don’t panic about the imperfect edit, the dodgy masked line in a photo / meme, the slight clip on some audio, just remember, if you don’t put it out at all, then you’re never going to grow your audience of raving fans on social media…..and let’s not forget, we all want attention, and social media and the mobile phone is where that attention is at.
If you want to chat through this more, drop me a line (link below) I’d be more than happy to talk
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E: SimonS@PerceptionStudios.co.uk
Founder & Creative Director
T: 07976 625746
www.PerceptionStudios.co.uk
