If you’re a sports fan, you probably like sports bars. Before the pandemic, you’d enjoy gathering with friends sharing beers and great food watching incredible victories and heart-wrenching defeats. It was a weekly ritual that suddenly came to a screeching halt.
Today I’m speaking with Geo Concepcion the CEO of Greene Turtle, a once fast-rising chains of sports bars. He had a thriving business with multiple locations and hundreds of employees, then out of the blue he was forced to shutter locations and furlough hundreds of employees. This episode is all about rebuilding a brand.
It’s so easy to take business for granted when things are going well. What are you doing now to not only survive Covid, but come out stronger in 2021?
The learnings are in this episode
Listen as we discuss:
- Pivoting from an in-house experience to Take-Out
- Rebuilding consumer confidence to re-open stores
- Community based goodwill that’s growing sales
- A powerful rewards program that drives business
- Why high-level guest service, company culture and staff training are essential
And best advice for operators on what to do next!
Now go out there and Rock your Restaurant!
Roger
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