Guest 1: Patricia A. Coffey
Title: Executive Board member, SIM Advanced Practices Council member, SIM Vice President, Distribution Marketing and Enterprise Applications, Allstate Insurance Company
Guest 2: Leo Collins
Title: VP of Advocacy and Communities of Interest, SIM CIO, Lion’s Gate Entertainment
Isn't IT supposed to be strategic? If so, can an IT leader do any special realigning of IT resources to help his/her company not only survive the downturn, but be in a better position strategically once things improve, to ensure a quick return to robust topline growth?