Guest 1: Marti Menacho
Title: SVP and CIO, JDS Uniphase
Guest 2: Robert Fort
Title: CIO for Virgin Entertainment Group’s North America Megastores
Everyone is trying to get a handle on costs, but an indiscriminate slash and burn of assets can reduce productivity and profitability. Cost cutting needs to be
more precise. Could IT help capture costs as well as the impact of cuts in those costs, in a more organized and transparent way, to avoid such overkill? What are the ways that IT can help structure Enterprise Cost Reduction (ECR) efforts?