On this episode of Paint ED, Tony Kanak of Sales Evolution talks about selling in the off-season. Tony’s ideas are the perfect blend of sales psychology and common sense. Whether you think you need to or not, you really do need to keep that selling-train continually chugging along, and this may be one of the best times of the year to do that. If you’re a residential company, your paint jobs will be seen and commented on by a lot of people at holiday get-togethers. People talk about your work. Make sure those referrals are made! And if you’re a commercial company, it’s the perfect time to give companies something good to spend on for those tax credits! If you haven’t heard our first podcast with Tony, search for “Getting Prospects To Say No.” It’s the perfect tee-up for this conversation that keeps the referrals coming during the holiday season.
Learn more about sales processes that Tony talks about, and more, at www.salesevolution.com
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