Welcome to Episode 44 of HubShots!
Recorded: Monday 25 July 2016
Full show notes available at:
http://hubshots.com/episode-44/
Welcome
Shot 1: Inbound Thought of the Week
Within 100 days of INBOUND16! http://inboundcountdown.com
Inbound agendas are up
http://www.inbound.com/inbound16/speakers
Love the diversity – at least 64 women speakers (out of 141)
#Inbound16 meetup is a go! George B Thomas tweeted
https://twitter.com/craigbailey/status/757454391297257472
Join our HubShots WhatsApp Group
http://hubshots.com/whatsapp/
Shot 2: HubSpot Feature/Tip of the Week
Building a Cold Contact list – here’s a very simple way you can build a cold contact smart list:
Shot 3: Opinion of the Week
The “morality” of popups
Finding the balance between generating leads and giving the user a great experience.
Consider less intrusive options:
Exit intent
Side reveal – less intrusive
Solve for the problem.
Is lead gen growth really your problem? e.g. is an engaged audience more valuable to you.
Love how Marco Arment approaches everything to do with app design and usability
e.g. it never pops up with annoying requests to ask you to rate the app (see the Feedback section below):
Shot 4: General Tip of the Week
HubSpot – Drift – Slack integration
http://www.hubspot.com/integrations/drift
btw love the menu on the Drift site that changes as you scroll down the page – since it signals your intent
https://www.drift.com/
Shot 5: State of Inbound Item of the Week
The Effectiveness of Advertising in Asia Pacific: https://research.hubspot.com/reports/effectiveness-of-advertising-in-asia-pacific
Popup and telemarketing has an extremely negative experience on people!
Shot 6: HubSpot Resource of the Week
Easily Add an Image Gallery to Your Landing Pages or Website
When you’re working on creating content, figuring out how to insert a gallery of images should not be the most time-consuming part of your day. Today we’re happy to introduce a brand-new module available in all HubSpot accounts, the Image Gallery.
The new image gallery has a number of enhancements, but one of the most notable is that it features progressive loading. When adding multiple images to your gallery, don’t want them to load all at once for visitors. It’s bad for their load times, and does not provide a great experience unless they are on a really fast internet connection. The new module will load the first image and progressively load other images based on the visitor clicking through each.
Shot 7: Listener Tip of the Week
How to use login pages to communicate to customers
Shot 8: Podcast of the Week
George B Thomas followed us! https://twitter.com/HubShots/status/757451896365854720
HubCast podcast: https://www.thesaleslion.com/hubcast-podcast/
Shot 9: Quote of the Week
“Vision without Action is Hallucination” – Thomas Edison
Shot 10: App of the Week
Overcast podcast app for iOS: https://itunes.apple.com/au/app/overcast-podcast-player/id888422857?mt=8
Check out the skeptics FAQ!
Adjust podcast playing speed – the most efficient, and lossless player I’ve used.
