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Description

In this episode we recap the top three most played podcasts of 2017. All three center around email as a main way to continue the conversation with your audience.

We cover the role email plays for online retailers; testing and technology; personalization; content; and re-engagement versus win-back.

Podcasts featured:

Episode 8: Email Marketing Strategy for Online Retailers with Valeria Chisca, Senior Manager of Customer Revenue at Rue La La.

Episode 9: Data-Driven Content Marketing and The Power of Email with Jay Baer, President of Convince & Convert

Episode 10: The Subscriber Lifecycle & Email Virality with Chad White, Research Director at Litmus